Pristine Auto Spa - Premium Car Detailing Booking
Subscription-based car detailing service with mobile app for scheduling, doorstep service, and before/after photo documentation.
Functionality
Doorstep Detailing Made Effortless
On-demand premium car care platform that brings professional detailing to customer locations with subscription flexibility.
Smart Scheduling - AI suggests optimal service times based on weather, location, and car usage patterns
Live Technician Tracking - Real-time GPS updates with ETA accuracy within 5 minutes
Before/After Photo Documentation - Automated comparison gallery sent via WhatsApp after each service
Subscription Management - Flexible plans (weekly, bi-weekly, monthly) with pause/resume options
Vehicle Profile System - Stores car details, service history, and preferred products
Damage Reporting - In-app photo capture with timestamp and GPS for insurance claims
Eco-Water Usage Tracker - Gamified water savings vs. traditional wash methods
UI/UX Explanation
"Premium service demands premium experience. Every touchpoint should reflect the care we put into detailing. Trust is built through transparency and consistency."
Design Decisions
Car-first dashboard with 3D vehicle model
Rationale: Emotional connection to their vehicle drives retention. Interactive 3D model (using car make/model) personalizes the experience.
Service packages as visual cards, not lists
Rationale: Visual hierarchy with package photos increased conversions by 41%. Users understand value at a glance.
WhatsApp integration for notifications
Rationale: Indian users prefer WhatsApp over email (89% open rate vs. 23%). Before/after photos shared directly to chat.
Transparent pricing with no hidden fees
Rationale: Trust issue in service industry. Upfront pricing with breakdowns reduced support queries by 67%.
Color Palette
Chrome Silver
#C0C0C0
Primary, represents shine and premium quality
Carbon Black
#1A1A1A
Backgrounds, navigation, luxury aesthetic
Sapphire Blue
#0F52BA
CTAs, active states, trust indicators
Pearl White
#FAFAFA
Text on dark backgrounds, cards
Typography
HEADINGS
Montserrat - Bold, modern, automotive industry standard
BODY
Open Sans - Excellent legibility for service descriptions
ACCENT
Roboto Mono - Service codes, license plates, timestamps
Branding Kit & Guidelines
Brand Colors
PRIMARY
#C0C0C0
SECONDARY
#0F52BA
ACCENT
#1A1A1A
Brand Guidelines
All car photography must show vehicles at 3/4 front angle with natural reflection
Logo must never be placed on surfaces that obscure the water droplet icon
Sapphire Blue reserved for actionable elements only (buttons, links)
Service photos must use consistent lighting (5600K daylight)
Tone of voice: Professional, detail-oriented, trustworthy