Nexora - Project Management SaaS
AI-powered project management tool for creative agencies with resource planning, time tracking, and client portals.
Functionality
Intelligent Agency Operations Platform
Purpose-built for creative agencies managing multiple clients, deadlines, and resources with AI assistance for workload optimization.
AI Task Breakdown - Natural language project input generates structured tasks with time estimates
Resource Conflict Detection - Automatically flags team member over-allocation across projects
Client Portal - Branded white-label dashboards for client project visibility
Time Tracking with Screenshots - Optional proof-of-work captures for remote teams
Profitability Dashboard - Real-time burn rate vs. budget with predictive completion costs
Template Library - Reusable project templates for recurring client work
Integration Hub - Connects with Slack, Figma, GitHub, and Google Workspace
UI/UX Explanation
"Complexity is the enemy of adoption. We built for busy agency owners who need instant clarity on project health without hunting through menus."
Design Decisions
Dashboard-first navigation
Rationale: Users want overview before detail. Dashboard shows all critical metrics (deadlines, budget, team capacity) in single view.
Traffic light color system for project status
Rationale: Red/Yellow/Green is universally understood. Visual scanning 4x faster than reading status labels.
Drag-and-drop task assignment
Rationale: Reduced task assignment time from 30 seconds to 3 seconds. Natural interaction for resource management.
Keyboard shortcuts for power users
Rationale: Agency PMs use system daily. Shortcuts (Cmd+K for search, Cmd+N for new task) increase efficiency by 40%.
Color Palette
Nexora Purple
#7C3AED
Primary brand, CTAs, active states
Slate
#334155
Backgrounds, cards in dark mode
Emerald
#10B981
Success states, on-track projects
Amber
#F59E0B
Warning states, at-risk projects
Rose
#F43F5E
Error states, overdue tasks
Typography
HEADINGS
Inter - Clean, professional, tech industry standard
BODY
Inter - Consistency across all text sizes
ACCENT
JetBrains Mono - Code snippets, API keys, timestamps
Branding Kit & Guidelines
Brand Colors
PRIMARY
#7C3AED
SECONDARY
#334155
ACCENT
#10B981
Brand Guidelines
Logo must have 32px minimum clearance on all sides in UI
Purple reserved for primary actions and brand moments
Traffic light colors (green/yellow/red) must not be used decoratively
All icons use 1.5px stroke weight for consistency
Tone of voice: Efficient, empowering, jargon-free